IE Grad, Wonya Lucas, Named CEO of Hallmark Channel

July 27, 2020

After five years at the helm of Public Broadcasting Atlanta (PBA), Wonya Lucas, ISyE graduate, will leave that position to be the next president and CEO of Crown Media Family Networks, the company that oversees several cable networks including Hallmark Channel as well as its subscription streaming service.

Lucas will begin her position August 10. She will report to Hallmark Cards CEO Mike Perry. Crown Media Family Networks is a subsidiary of Hallmark Cards.

"Hallmark has been central to my life since I can remember, starting with those Hallmark Hall of Fame movies that were as enriching as they were entertaining," Lucas told The Hollywood Reporter. "In some ways, my entire career has led me to this incredible opportunity to use the breadth of my experience and skills to evolve an iconic and beloved brand, a culture and a business. I am honored to link arms with the multi-talented leaders and their teams at Crown to build toward an exciting future."

Lucas, an Atlanta native, joined PBA, the parent company of WABE-90.1FM and WPBA-TV 30 in 2015. Prior to joining PBA, she was president and CEO for the cable television company TV One. Lucas previously held management positions at Discovery Communications, The Weather Channel and Turner Broadcasting System.